Royalty is Loyalty

Once you reached a Tier with a free gift with purchase reward, you'll be able to claim a free gift when purchasing your next order.

You must be logged in to your account, then shop as normal, once you've added your items to your order, visit the collections above associated with your tier, add your chosen product, and then add the associated Discount Code in to the Checkout.

The number of items in the basket must be greater than 2 for the code to apply (subject to conditions), that will include the item(s) you purchase, a Free Magazine and the Free Gift With Purchase.

Exclusions include baskets that contain our Advent Calendars and Gift Cards.

Once you've accumulated points, you'll be able see this our Loyalty page.

To use redeem your points, ensure you are logged in, then shop as normal. Once you've entered in to checkout you'll see section below your order summary where you can choose how many points to redeem and the value that equates to.

On our App, once you are in the cart page, you'll see a Star on the top right corner. Tap this and add the points you want to redeem.

P. Louise Royalty For Loyalty Scheme – Terms & Conditions

1. Introduction
1.1. These Terms & Conditions (“Terms”) govern your participation in the P. Louise Loyalty Scheme (“Scheme”).
1.2. By enrolling in or participating in the Scheme, you agree to abide by these Terms and any additional rules posted by P. Louise.

2. Eligibility & Enrolment
2.1. The Scheme is open to individuals aged 16 or over (or whatever local legal age).
2.2. You must have a valid P. Louise account to participate.
2.3. Enrolment requires registration.

3. Earning Points / Tier Progression
3.1. You will earn loyalty points for eligible purchases made via our website (or other channels, if specified).
3.2. Excluded items (e.g. gift cards, shipping, or specific promotional items) will be clearly excluded.
3.3. Points will be credited after the order is confirmed and payment cleared.
3.4. Points cannot be earned on orders that are cancelled, refunded, or returned.
3.5. Accumulated points may qualify you for higher tiers; tier thresholds and benefits will be published by P. Louise and may change from time to time.

3.6. Tier progression is based on annual activity.

4. Benefits, Rewards & Free Gifts


4.1. Upon reaching a tier, you may receive a welcome gift with purchase, bonus, or discount that is redeemable on a future order. The number of items in the basket must be greater than 2 for the Free Gift/Reward/Benefit to apply (subject to conditions), that will include the item(s) you purchase, a Free Magazine and the Free Gift With Purchase. Exclusions include baskets that contain our Advent Calendars and Gift Cards.




4.2. Free gifts or rewards are subject to availability.
4.3. Rewards cannot be exchanged for cash.
4.4. When offering a “free gift with purchase,” P. Louise reserves the right to substitute a different gift of equivalent or greater value.
4.5. Exclusions may apply (e.g. very large products, bespoke items, or those that cannot be packaged appropriately).

5. Limits, Exclusions & Disqualifications
5.1. The Scheme, benefits, and point accrual may be modified, suspended, or terminated at P. Louise’s sole discretion, with reasonable notice.
5.2. P. Louise reserves the right to exclude accounts suspected of abuse, fraud, or manipulation.
5.3. Points, tiers, or rewards may expire after a period of inactivity (e.g. 12 months) or at a date set by P. Louise.
5.4. P. Louise is not liable for lost, stolen, or unauthorised use of your points or account.

6. Redemption & Use of Points / Rewards
6.1. Points or rewards can be applied only under the conditions stated (e.g. minimum spend, specific product eligibility).
6.2. Only one reward or free gift may be used per order (unless otherwise specified).
6.3. If your order is returned or partially returned, the value of any used reward may be deducted from your refund.
6.4. Rewards are non-transferable unless expressly permitted by P. Louise.

7. Changes, Suspension & Termination
7.1. P. Louise may amend, modify, or terminate the Scheme (or any part of it) at any time, with notice where required by law.
7.2. At termination, unused points or rewards may be forfeited.
7.3. Participants agree that P. Louise’s decisions regarding the Scheme (eligibility, disputes, etc.) are final and binding.

8. General Provisions
8.1. These Terms are governed by the laws of England & Wales (or your relevant jurisdiction).
8.2. If any provision is held invalid or unenforceable, it will be severed, and the rest of the Terms will remain in effect.
8.3. Failure by P. Louise to enforce a right under these Terms does not waive that right.
8.4. You consent to P. Louise collecting and using personal data in accordance with the Privacy Policy in connection with the Scheme.

9. Double Points Event

9.1. The Double Points Event runs from 11:00 (GMT) on 31 October 2025 until 23:59 (GMT) on 02 November 2025.

9.2. During the promotional period, members of our Loyalty Scheme, Royalty Is Loyalty, will earn 10 points for every £1 spent, instead of the usual 5 points.

9.3. Points are awarded on the order subtotal, excluding shipping, duties, discounts, or gift card purchases.

9.4. Loyalty points will be credited to the customer’s account once the order has been successfully processed.

9.5. Points earned during this promotion are subject to the same expiry rules as standard loyalty points.

9.6. If an order is returned or refunded, any points earned from that order will be deducted from the customer’s loyalty account.

9.7. The Double Points offer is valid on eligible purchases made via our official website only.

9.8. This offer cannot be transferred, exchanged for cash, or combined with any other points multiplier promotion.

9.9. We reserve the right to amend or withdraw this promotion at any time without prior notice.

9.10. Participation in the Loyalty Scheme and this promotion is subject to our standard Loyalty Programme Terms & Conditions.