{"title":"Under £30","description":"\u003cp data-path-to-node=\"1\"\u003eBabe, it’s time to level up. Welcome to the P.Louise £30 and under collection—the ultimate treasure trove for those who want the full-glam experience without the premium price tag. This is where we keep the real power players, from our world-famous, pigment-packed eyeshadow palettes to luxury lip kits and high-performance skincare that leaves your canvas looking flawless.\u003c\/p\u003e\n\u003cp data-path-to-node=\"2\"\u003eWe don’t do average, and we know you don’t either. Every single product in this lineup is built to perform, giving you the professional-grade tools you need to create iconic, head-turning looks. Whether you’re finally grabbing that palette you’ve been eyeing or treating your skin to some serious TLC, get ready to transform your routine. It’s high-end artistry, luxe vibes, and pure P.Louise magic, all for £30 or less.\u003c\/p\u003e","products":[{"product_id":"p-louise-117-blending-brush","title":"P.Louise #117 Blending Brush","description":"\u003cp\u003eThe ‘ \u003cstrong\u003eToo Lost In My Blend #117\u003c\/strong\u003e’ will change your blending game forever.   With the #117, blend away those harsh edges, blend away your issues and blend your way towards a successful life. \u003cstrong\u003eThis brush is a game changer\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"P. Louise Cosmetics","offers":[{"title":"Default Title","offer_id":39757228605649,"sku":"N5 PLBRUSH117","price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/4280\/4689\/files\/117-brush.jpg?v=1754288928"},{"product_id":"p-louise-7071-flat-brush","title":"P.Louise #7071 Flat Brush","description":"\u003cp\u003eThe ‘\u003cstrong\u003eDevoted to my base #7071\u003c\/strong\u003e’. Pa Pa Pat your way to perfection with our flat brush. Hands down you're not finding another base brush on the market with this precise finish, designed to cut your crease to the gods. Our ultimate flat brush is the perfect duo with our P.Louise Base to ensure your base is flawless. Use me on your crease, To pat down your base or for lip art we've got you babe.\u003c\/p\u003e","brand":"P. Louise Cosmetics","offers":[{"title":"Default Title","offer_id":39757229064401,"sku":"M17 PLBRUSH7071","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/4280\/4689\/files\/7071-Brush.jpg?v=1754288925"},{"product_id":"p-louise-7072-flat-brush","title":"P.Louise #7072 Flat Brush","description":"\u003cp\u003eIf you love our #7071 brush you are sure to be obsessed with our #7072. Smaller in size for all you precision babes; Padda Pat Pat your way to perfection with our flat brush. Hands down you’re not finding another flat brush on the market with this detail finish, designed to cut your crease to the gods. Our ultimate flat brush is the perfect duo with our P.Louise Paints to ensure your cut is flawless. Use me to cut your crease to ensure for the sharpest cut. Handle with care babe you wouldn’t want to injure yourself.\u003c\/p\u003e\n\u003cp\u003ePlease note: You may receive this brush in our limited edition Cancelled Collection packaging or stay in line pink packaging. \u003c\/p\u003e","brand":"P. Louise Cosmetics","offers":[{"title":"Default Title","offer_id":39757237813457,"sku":"N10 PLBRUSH7072","price":2.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/4280\/4689\/files\/7072-brush.jpg?v=1754288924"},{"product_id":"p-louise-198-blending-brush","title":"P.Louise #198 Blending Brush","description":"\u003cp\u003eA small tapered yet fluffy blending brush. Perfect for both structured \u0026amp; blown out blending.\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003ePlease note: You may receive this brush in our limited edition Worldie Collection packaging or stay in line pink packaging. \u003c\/span\u003e\u003c\/p\u003e","brand":"P. Louise Cosmetics","offers":[{"title":"Default Title","offer_id":39757246628049,"sku":"L18 PLBRUSH198","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/4280\/4689\/files\/198-brush.png?v=1754288922"},{"product_id":"p-louise-imma-goal-getter-inspirational-diary","title":"P. Louise Imma Goal Getter Inspirational Diary","description":"\u003cp\u003eDid someone say the goal-getter bible? Bringing you the most incredible journal you have seen on the market, this is not your average daily planner babe, but a guide to take you all the way to destination success.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCompleted undated\u003c\/strong\u003e, you can start whenever you like! With daily guidance and prompts to ensure you are headed in the right direction of your dream life \u003c!--StartFragment --\u003e\u003cspan class=\"cf0\"\u003e—\u003c\/span\u003e\u003c!--EndFragment --\u003e ‘Imma Goal Getter’ is about to become your new best friend. However, purchase with care, for this is not your average 20-page diary but the ultimate book of secrets to success. Only to be purchased by GOAL-diggers and babes wanting to achieve their dream life.\u003c\/p\u003e\n\u003cp\u003eAre you ready to take the plunge? \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eContains:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1126 pages. A years worth of content.\u003c\/li\u003e\n\u003cli\u003eGoal setting.\u003c\/li\u003e\n\u003cli\u003eBusiness sass.\u003c\/li\u003e\n\u003cli\u003eBecoming irreplaceable in your career.\u003c\/li\u003e\n\u003cli\u003eKnowing your lane.\u003c\/li\u003e\n\u003cli\u003eYour inner success circle.\u003c\/li\u003e\n\u003cli\u003eThe law of attraction.\u003c\/li\u003e\n\u003cli\u003eTimeline of success.\u003c\/li\u003e\n\u003cli\u003eSunday reflections.\u003c\/li\u003e\n\u003cli\u003eMonthly reflections.\u003c\/li\u003e\n\u003cli\u003eInspirational quotes.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"P. 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The brushes unique shape is thin towards the pinched area of the handle and flared towards the end of the brush bristles which is perfect for the perfect product placement. It’s flat face and curved edges is specially made for making it so easy to build up that shadow quickly whilst still maintaining that soft pressure which is essential when using our famous dump and blending technique. \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePlease note: You may receive this brush in our limited edition Cancelled Collection packaging or stay in line pink packaging. \u003c\/span\u003e\u003c\/p\u003e","brand":"P. Louise Cosmetics","offers":[{"title":"Default Title","offer_id":39757251576017,"sku":"M1 PLBRUSH124","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/4280\/4689\/files\/124-Brush.jpg?v=1754288919"},{"product_id":"p-louise-118-blending-brush","title":"P.Louise #118 Blending Brush","description":"\u003cp\u003eOur #118 is a small mini tapered blending brush perfect for keeping that controlled blend. It’s fine tapered bristles too helps you get that precise product placement of your shadow perfect for our 50\/50 and dump and blend technique. Not only is this brush perfect for getting that seamless blend its got more than one use! You can use it for finer eye work, blending our revolutionary paints, packing on sparkling pigments or even to create that super sultry smokey liner!\u003c\/p\u003e\n\u003cp\u003eHair Material - Goat\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePlease note: You may receive this brush in our limited edition Cancelled Collection packaging or stay in line pink packaging. \u003c\/span\u003e\u003c\/p\u003e","brand":"P. Louise Cosmetics","offers":[{"title":"Default Title","offer_id":39757251674321,"sku":"N16 PLBRUSH118","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/4280\/4689\/files\/118-Brush.jpg?v=1754288918"},{"product_id":"p-louise-120-blending-brush","title":"P.Louise #120 Blending Brush","description":"\u003cp\u003eSay hello to our #120 blending brush. This petite slim fluffy brush is essential when creating a blend that is out of this world. With bristles that are super fine and fluffy you can soften those edges into infinity. Here at PLouise you know we love our small brushes that’s why we’ve created this babe for you, it’s not too big or small, so you can still take complete control and perfect your shape all at once whilst still maintaining that light pressure for those super blended edges. By alternating your pressure this brush will simply do the work for you! Say goodbye to those harsh edges and hello to that seamless blend...\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePlease note: You may receive this brush in our limited edition Cancelled Collection packaging or stay in line pink packaging. \u003c\/span\u003e\u003c\/p\u003e","brand":"P. Louise Cosmetics","offers":[{"title":"Default Title","offer_id":39757251903697,"sku":"M16 PLBRUSH120","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/4280\/4689\/files\/120-brush.jpg?v=1754288917"},{"product_id":"p-louise-121-blending-brush","title":"P.Louise #121 Blending Brush","description":"\u003cp\u003eOur 121 brush is the ultimate multi-use brush! With its versatile shaped bristles it can be used for buffing your base out, blending eye shadows, to make your highlighter pop and many more! The bristles are perfect for blending your shadows from your crease up to your brow bone. It’s larger size and tapered bristles helps create a seamlessly blended blend by tickling and feathering the skin and keeping that pressure super soft. Perfect for MUAs when creating a quick blown out blend in seconds that is flawless. Our #121 brush is just as amazing for buffing out any harsh edges from your base \u0026amp; concealer to even foundation to create that natural no makeup makeup look by working those hairs into the skin for a light coverage. This brush is an absolute must have in your brush belt babe!\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePlease note: You may receive this brush in our limited edition Cancelled Collection packaging or stay in line pink packaging. \u003c\/span\u003e\u003c\/p\u003e","brand":"P. Louise Cosmetics","offers":[{"title":"Default Title","offer_id":39757252395217,"sku":"M15 PLBRUSH121","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/4280\/4689\/files\/121-brush.jpg?v=1754288916"},{"product_id":"p-louise-122-short-smudger-brush","title":"P.Louise #122 Short Smudger Brush","description":"\u003cp\u003eOur #122 brush is the ultimate beauty tool you just can’t live without ! It is the most perfect dense, dome shaped smudging brush made best for detail work when creating those iconic smokey eyes. It’s bristles are short and super soft to give you all the control you need for any type of detailed application whether it be an ombré liner, a smokey liner or even and shading of eyeshadow. This tool adapts impeccably to the shape of the natural eyes with its bouncy and flexible shape. Another amazing use of this brush is that it’s perfect for highlighting the inner corners of the eye to really enhance and make the natural eye pop...\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePlease note: You may receive this brush in our limited edition Cancelled Collection packaging or stay in line pink packaging. \u003c\/span\u003e\u003c\/p\u003e","brand":"P. Louise Cosmetics","offers":[{"title":"Default Title","offer_id":39757252559057,"sku":"N6 PLBRUSH122","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/4280\/4689\/files\/122-Brush.jpg?v=1754288914"},{"product_id":"p-louise-126-flat-fluffy-smudger-brush","title":"P.Louise #126 Flat Fluffy Smudger Brush","description":"\u003cp\u003eEver had that horrible crack when setting your lid with shadows? Well say good bye to creasing thanks to our our insane #126 luxury smokey smudger brush! This dense but soft brush is the perfect medium sized brush brush created for packing on eye shadows, shimmers or pigments onto the lid to secure them into place me. Our #126 brush is a flat paddled shape that delivers the most intense high level coverage for any kind of eye work or sultry smokey eye. Not only is our brush amazing for s this type of application it fits perfectly under the eye with its softly rounded edges designed to seamlessly smoke out any shadows building them up to perfection giving you the best colour pay off. \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePlease note: You may receive this brush in our limited edition Cancelled Collection packaging or stay in line pink packaging. \u003c\/span\u003e\u003c\/p\u003e","brand":"P. Louise Cosmetics","offers":[{"title":"Default Title","offer_id":39757252657361,"sku":"M6 PLBRUSH126","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/4280\/4689\/files\/126-brush.jpg?v=1754288913"},{"product_id":"p-louise-123-fine-liner-brush","title":"P.Louise #123 Fine Liner Brush","description":"\u003cp\u003eOur #123 is the finest of them all! It is an extremely fine eyeliner brush that is perfect for precision application when creating technical liners or winged liners. The #123 brush consists of the finest bristles and is tapered towards the tip you give you the most accurate application. Another amazing use of our fine liner brush is that it is used for one of our top tricks for correcting any mistakes when cutting the crease. You can simply drag the tiny tip along your cut to remove and perfect any little mistake...\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePlease note: You may receive this brush in our limited edition Cancelled Collection packaging or stay in line pink packaging. \u003c\/span\u003e\u003c\/p\u003e","brand":"P. 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Perfect for both professional and personal use, our #125 brush will adapt to all your needs and leave you oh so satisfied. \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePlease note: You may receive this brush in our limited edition Cancelled Collection packaging or stay in line pink packaging. \u003c\/span\u003e\u003c\/p\u003e","brand":"P. Louise Cosmetics","offers":[{"title":"Default Title","offer_id":39757252853969,"sku":"N12 PLBRUSH125","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/4280\/4689\/files\/125-Brush.jpg?v=1754288910"},{"product_id":"p-louise-get-up-and-grind-three-month-planner","title":"P.Louise Get Up and Grind Three Month Planner","description":"Bringing you another addition to our inspiration team, the Get Up \u0026amp; Grind three month planner.\r\nCreated to help all you babes get on track of your lives, excel your hustle and achieve the unimaginable. A 3-month planner of organisation to steer you on the path to victory. This planner is completely undated so you can start whenever you like!\r\n\r\nBringing you even more motivation and inspiration in pocket-form. Including:\r\n-3 months of undated planning and organisation.\r\n-Different pages each day to keep you motivated and inspired.\r\n-Habit tracker.\r\n-Saving money focus.\r\n-Monthly affirmations.\r\n-Self Care tips.\r\n-Important date tracker.\r\n-Monthly wish list.\r\nAnd so much more!","brand":"P. Louise Cosmetics","offers":[{"title":"Default Title","offer_id":39757259276497,"sku":"R16 PLGUAGTMP","price":14.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/4280\/4689\/products\/Plouise-Get-Up-And-Grind-Planner.jpg?v=1754288905"},{"product_id":"p-louise-brow-balm","title":"P. Louise Brow Balm","description":"\u003cp\u003eIntroducing our revolutionary P. Louise Brow Balm formula in new and improved packaging!\u003c\/p\u003e\n\u003cp\u003ePrepare to transform your brows from weak to fleek with the simplest step to brow realness. Our brow balm is formulated with a revolutionary consistency to ensure stay all day brows, styled to your own unique preference.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eBringing you the simplest step to achieving your dream brow in a creamy balm formula.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStore your Brow Balm in a cool, dry place to ensure for a consistently thick and creamy formula for an ease-free application.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAvoid direct sunlight and heat sources as this may result in the consistency of your Brow Balm to become thinner. This may also affect the longevity of the product on your brow.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIf this happens, we would suggest placing your Brow Balm in the fridge for a few minutes to help reset the consistency.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePlease note: you may receive the Brow Balm in the old packaging. This is dependent on stock levels.\u003c\/strong\u003e\u003c\/p\u003e","brand":"P. Louise Cosmetics","offers":[{"title":"Default Title","offer_id":39844644815057,"sku":"O13 PLBB","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/4280\/4689\/products\/Plouise-Brow-Balm-image.jpg?v=1770979701"},{"product_id":"p-louise-brow-beans-eyebrow-powder-pallette","title":"P.Louise Brow Beans Eyebrow Powder Palette","description":"\u003cp\u003eIntroducing our Brow Beans eyebrow powder palette, designed to help you enhance, shape, shade, and define your brows—no matter your brow type. Boasting five piping hot shades, this palette perfectly complements our Stay In Line brow products, now in the perfect powdered form.\u003c\/p\u003e\n\u003cp\u003eFormulated with a buttery, lightweight, and smudge-proof consistency, this powder palette befits all skin and hair colors to create a super long-lasting, comfortable, all-day wear. Whether you’re a pro or a beginner, this easy-to-blend formula emphasizes and amplifies your natural brows within seconds, helping you achieve your desired look the simplest way.\u003c\/p\u003e\n\u003cp\u003eTake your brows from feathered to full with just one application—a must-have addition for every makeup bag!\u003c\/p\u003e","brand":"P. Louise Cosmetics","offers":[{"title":"Default Title","offer_id":40095414583505,"sku":"O15 PLBBBPP","price":7.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/4280\/4689\/products\/Brow-Bean-Image.jpg?v=1754288898"},{"product_id":"p-louise-rumour-eye-base","title":"P.Louise Rumour Base","description":"\u003cp class=\"p1\"\u003eUnlock the full potential of your makeup with the P.Louise Base, the ultimate game-changer in beauty! Our revolutionary formula is designed to enhance colour payoff, simplify blending, and intensify shadows, making every look \u003ci\u003epop - \u003c\/i\u003eeven with your least-performing palettes!\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e💖 \u003cb\u003eWhy You’ll Love It:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003e\u003c\/b\u003e\u003cb\u003eUltra-Pigmented \u0026amp; Long-Wearing\u003c\/b\u003e – Ensures your shadows stay vibrant and crease-free all day long.\u003cbr\u003e\u003cb\u003eMulti-Use Magic\u003c\/b\u003e – Save time and money with this all-in-one essential!\u003cbr\u003e\u003cb\u003eSmooth, Flawless Finish\u003c\/b\u003e – Creates the perfect canvas for seamless application.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e💡 \u003cb\u003eWays to Slay with P. 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